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How the Cryptocurrency Market is Reacting to the Google-Twitter Ad Ban

by David Drake Online advertising is one of the most effective ways companies promote products and services, and cryptocurrencies are not an exception. Over the years, ICO companies have relied on online advertising to promote their value propositions to investors, enabling the cryptocurrency market to achieve tremendous growth. However, this year, online marketing opportunities have began to shrink. Just last month, Facebook, the largest social media platform banned ICO and cryptocurrency advertising on its platform. Google and Twitter are now following suit. On March 14, 2018, Google announced that it is updating its financial services policy with changes taking effect this June. As such advertising on cryptocurrencies and related content will be banned on its platform. According to reports on SkyNews, Twitter plans to prohibit cryptocurrency related ads within the next two weeks. Market Reactions For many players in the cryptocurrency market, Google’s move for various reasons. According to Jose ... Read More »

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